Profile

Emily Riley
Advertising Analyst
Jupiter Media

Emily Riley is an advertising analyst in the New York City office. She covers advertiser and publisher trends and technologies including social marketing, brand and direct response marketing, targeting, measurement, and response. Emily has been quoted widely in the media, including by The Wall Street Journal, Forbes, and The Financial Times. She has also made numerous television appearances on CNBC, Bloomberg and on the BBC World News.

Emily's insights draw on many years of experience in Internet advertising. Before Jupiter she worked at Martha Stewart Living Omnimedia, Inc. where she helped re-launch their web site as an advertising-based content site. Before that, she was at Advertising.com for five years as a delivery analyst. There she was responsible for the delivery and analysis of advertising campaigns across their network of over 2,500 sites.

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